Ray-Ban has done it again. Just when you think the cool dad of the sunglasses world can’t possibly release something new and interesting that captures the attention of just about anybody who wishes to keep the sun out of their eyes, it nails it — for like the millionth time.
The new frame is called the Double Bridge, and it’s called that because, well, it has two bridges. There’s nothing loud or shouty about them. They’re classic yet contemporary — distinct yet modest. They come with intricate metal wire detailing and acetate inserts that add a nice bit of contrast against the metal frame, and that’s about it.
Expect these to stay in the Ray-Ban rotation for some time.
For the next few days, Aviator is making available a limited run of its iconic Ambermatic aviator sunglasses. Optioned are the Ray-Ban Classic Aviator, the Ray-Ban Classic Aviator with curved temple tips, the Ray-Ban Shooter and the Ray-Ban Outdoorsmen.
Ambermatic is a special yellow lens that darkens, depending on light and temperature conditions by transitioning from yellow to brown to in turn block glares and then highlight outlines and shapes.
The frames on all of the limited edition aviators remain timeless and untainted, appropriately featuring their signature teardrop design.
Again, you can shop the limited edition (100 units) aviators today through June 5 on Ray-Ban.com.
The classic and popular Ray-Ban Wayfarer silhouette gets an update this summer with the introduction of the “Fleck” collection.
This collection features several colorways of the classic tortoiseshell pattern, infusing colors apart from the standard brown. With pink, green, blue and gold infused in chestnut brown set with black arms, tortoiseshell lovers will definitely want a new pair in their collection. You also have the choice of either light-absorbing lenses in matching B-15 polarized finishes. Check out the collection here, retailing for $215 USD.
Ray-Ban‘s decorated Wayfarer sunglasses have been reimagined with a denim construction. Handmade in Italy, each ”Denim Wayfarer” eyepiece sports a unique, rugged denim look, which will pleasingly evolve with age and wear. Original rivets provide the final touch for both blue denim, and black denim designs. Retailing for $174 USD, both “Denim Wayfarer” shades have been stocked on Amazons’ online shop.